Facebook to add ‘fake news’ filter to its site
Facebook will soon be rolling out a new filter to prevent the spread of “fake news” on its platform.
The company’s CEO Mark Zuckerberg will unveil the feature during a keynote address on Tuesday at the TechCrunch Disrupt conference.
Zuckerberg’s speech is scheduled to take place at 9:00 a.m.
Eastern Time (10:00 p.m., UTC) and is live on Facebook’s website.
The speech will be available for viewing at 8:00 the following morning (8:00 to 9:30 p.t.
Zuckerberg will also address the issues that have led to social media censorship, including fake news and bots, and how Facebook plans to protect users from the spread.
“When it comes to fighting misinformation and spreading false information, Facebook has been doing some amazing work to combat misinformation,” Zuckerberg said.
“In a time of social media, we’re at a crossroads.
It’s clear that we’re going to need new tools to keep our communities safe and our news more credible.”
In a blog post published Tuesday, Zuckerberg said Facebook has added a feature called “fake-news detection” to its newsfeed to help combat the spread and spread of fake news.
“We’re seeing a rise in the spread across social media platforms of misinformation and fake news, including content that is not fact-based,” he wrote.
“This includes content that people may have created, shared or shared without verifying it with Facebook.
The goal of our new detection tool is to help users better understand and avoid these harmful content, as well as help us protect against the spread to our communities.”
The feature will automatically flag articles and news feeds that have been flagged for a fake-news filter as they are shared, which will then be shown as “not relevant.”
The new feature, which was announced in March, will not affect existing Facebook-owned news feed content.
Facebook will continue to update its filter to automatically flag fake news from other platforms, according to the blog post.
The new tool was not available in the US during the 2016 election, but the company added it in March.
Zuckerberg said during his speech that he expects “many of our users to be surprised by what they will find when they use the new detection tools.”
“I am very excited to share this news with you today,” Zuckerberg wrote.
The technology is a significant step forward for Facebook, which has had a difficult time fighting misinformation on the platform.
Zuckerberg acknowledged the company is still working to fix issues with the site’s filtering and moderation process, but he said he was optimistic the company would be able to improve.
Facebook’s announcement comes after Facebook announced last week that it was expanding its content-management system and that it will continue working to improve its censorship tools and algorithms.