Why does the NFL’s ratings have been on the decline?
Posted January 25, 2020 07:09:37The NFL is no stranger to the issue of declining ratings.
In fact, according to the latest Nielsen ratings, the league’s viewership is down 14% in 2020 compared to 2021.
This is a significant drop from the 10% increase in viewership seen over the same time period in 2021.
The decline in ratings comes despite the fact that viewership is up in every single key demographic: men, adults 18-49, people who watch a lot of football, college football and the rest.
According to the ratings, those demographic groups are all growing.
Here are the biggest stories to come out of the 2018-19 season:The NFL Ratings is up 15% in men 18-29The ratings are up 14% among adults 18 to 49 and 8% among those 18-24The ratings for college football are up 10%The ratings of NFL college football games are up 12%The NFL ratings are down 10% in adults 18+The ratings increase in the NFL are down 9% among menThe ratings decrease in the ratings for NFL college games are down 8%The numbers for NFL football games in the United States are down 14 percentThe ratings average for college games in America are down 13%The total number of people who watched NFL games in 2018 is up 10,744,000The average number of viewers for the 2018 NFL season is up 4,096,000Average number of households watching NFL games this season is down 10,569,000